To get to the next level of financial management in your business, it is important for entrepreneurs to get comfortable with some key accounting terms: Fiscal Year Most companies report their results on a calendar year, from January 1 through December 31. Some companies use a different year for reporting, and that’s called a fiscal […]
5 Ways to Delight Your Customers
Providing great service can make a huge difference in a small business. For companies like Zappos, Nordstrom, and Southwest Airlines, customer service is a differentiator from their competitors. Done right, good customer service can bring lots of referrals that lead to increased revenue. Here are five tips to improve service to your customers. “Welcome Home” […]
How Pinterest and Instagram Can Make You Money
There’s a visual side to every business, and Pinterest and Instagram, which are social media applications, can show your customers and prospects what your business looks like form day to day. Plus, you can have some real fun with it. Pinterest allows people to post graphics to online bulletin boards and share them with others. […]
Will 2016 Be Your Best Year Ever?
If you want 2016 to be better than 2015, you have to do something differently in 2016 than you did in 2015. It’s a simple but profound realization. Change brings the opportunity to make things better; it can be scary yet exciting at the same time. Ask yourself what you are going to do differently […]
Do You Know Who Your Top Customers Are?
Recently, a client wanted to make some pretty significant business decisions around service offerings and pricing. He felt stuck in his analysis because he didn’t have a good sense of who his top customers were and what services they were typically purchasing. He wanted to answer two questions: 1) Who are my top customers, and […]